What is Value Content?

What is Value Content?

  McFly once sang “It’s all about you, it’s all about you baby”. Well, sadly, when it comes to social media and connecting with clients, it’s NOT all about you. To really engage with people, with potential clients and customers, it must be about them. It’s...
What to say in your emails to customers

What to say in your emails to customers

  We’re in the middle of a global pandemic, businesses are closing, pivoting, some even thriving.   Whatever the state of your business right now, you may be wondering how to communicate with your customers when they have other things on their mind. You may be...
Your Website’s About Page

Your Website’s About Page

One of the most important pages on your website is your About Page.  After the Home Page, it often the most visited page on a businesses’ website.  It’s one of the first pages I’ll visit on someone’s website if I’m interested in them.  Yet it’s often one of the...