Blog
What is Curated Content?
We all know that content is what makes your social media platforms. Content is king so they say. But coming up with content can be time consuming. Here’s the thing. You don’t have to create organic content week after week. What you can do is use...
What is Inbound Marketing?
Inbound marketing, a phrase coined by Hubspot, is an important part of your marketing strategy if you’re serious about attracting customers. There’s a lot of jargon in social media which can make it appear confusing. And if something is confusing then...
Using a Chabot to Deliver a Lead Magnet
Using a Messenger chatbot is a perfect way to deliver your lead magnet. Most people are delivering lead magnets using email at the moment, which, as you'll see below, isn't always the most productive process. Let's look at what happens when you use email to send out...
What do the Mailchimp changes mean for free accounts?
Mailchimp announced some big changes on 15th May 2019. They are beginning to position themselves as an all-in-one marketing platform, with email just one part of that offering. But what does that mean for people who, up until now, have been using Mailchimp for free...
5 Reasons to Use Facebook Messenger Marketing (Chatbots)
Marketing is changing and the way people want to communicate with business is changing. Whilst email is still the number one form of communication that businesses turn to, messaging platforms are fast catching up. Facebook has over 1 billion monthly...
How to use Twitter for business
A comment I often hear about Twitter is “I don’t know how to use it”. Actually, how to use Twitter for business is really quite simple – use 280 characters per tweet to say what you want to say. However, there are some tools and tips to help you get the most of...
