How to make social media posts accessible

How to make social media posts accessible

  We’re in an age of accessibility and that goes for social media too.  Whilst blind and partially sighted people will have their aids such as magnifiers and screen readers, you can also help them by making a few adjustments or additions to your posts. 1.  All...
What is Value Content?

What is Value Content?

  McFly once sang “It’s all about you, it’s all about you baby”. Well, sadly, when it comes to social media and connecting with clients, it’s NOT all about you. To really engage with people, with potential clients and customers, it must be about them. It’s...
How to use awareness days in your marketing

How to use awareness days in your marketing

The growing popularity in National Awareness Days and Months makes an ideal marketing tool for your business, providing inspiration for your content. Originally set up by charities to bring focus to their cause, awareness days can also help you promote your offering...