What is Curated Content?

What is Curated Content?

We all know that content is what makes your social media platforms.  Content is king so they say.  But coming up with content can be time consuming.  Here’s the thing.  You don’t have to create organic content week after week.  What you can do is use ‘curated content’...
What is Inbound Marketing?

What is Inbound Marketing?

Inbound marketing, a phrase coined by Hubspot, is an important part of your marketing strategy if you’re serious about attracting customers. There’s a lot of jargon in social media which can make it appear confusing. And if something is confusing then you’re likely to...
How to use Twitter for business

How to use Twitter for business

A comment I often hear about Twitter is “I don’t know how to use it”. Actually, how to use Twitter for business is really quite simple – use 280 characters per tweet to say what you want to say. However, there are some tools and tips to help you get the most of...
5 Apps for Creating Social Media Videos

5 Apps for Creating Social Media Videos

  Video plays an important part in social media strategy as  I explained in my recent blog post. With video getting 59% more engagement than other post types and Mark Zuckerberg saying “video is critical for the future”, it’s well worth embracing video.  However,...

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