We know that Facebook loves video and, in particular, live video.  It’s a great way to connect with your audience.  There are several ways you can do this, including use the native Facebook Live Producer, a third party app such as Streamyard or Ecamm, or by using Zoom.

In this article I’ll show you how to use Zoom.

Zoom has become very popular for video conferencing. If you have the pro version then it’s very easy to use it to go live on Facebook from your Windows or Mac computer.

At the time of writing you cannot go live using a mobile phone or tablet.

Also note that Zoom prevents some users from going live in their Facebook Groups.  If this happens, first of all check that your Group has given Zoom permission.  To do, this go to Settings, scroll down to Apps and if Zoom isn’t listed then search and add it.

How to give zoom app permission to access Facebook Group

If you are unable to stream your meeting live to Facebook, you can configure the Facebook Live stream as a custom service

Another point to note is that Zoom does not support the new Live Producer.  If you see a notification asking you to use it, click ‘Dismiss’.  If you don’t see a Dismiss button or it’s greyed out then you will have to use a custom streaming service.   The only thing you could possibly try is to clear your cache and see if that helps.

 

1. Allow live streaming

First of all, check that your account is enabled to go live on Facebook.

Go to Account Management > Account Settings and scroll down to find “Allow live streaming for meetings”.

Toggle on for Facebook.

Zoom Account Settings for blog about how to go live on facebook using zoom

Setting needed in Zoom to allow live streaming to Facebook

2. Start your meeting and connect to Facebook

Next you need to start your meeting. I recommend not using your Personal ID or Zoom Room because if you’ve shared that link with many others, you don’t want to risk anyone randomly popping up!

Ensure you are logged into your Facebook account.

On bottom bar on Zoom select More > Live on Facebook.

Bottom bar on Zoom showing to select More then Live on Facebook

You will be asked where you want to go Live ie page, group etc.

Showing where you want to post your live Video on Facebook

Click Next – don’t worry you won’t go live immediately.

You’ll then see your Zoom screen and have the opportunity to add a description to the Facebook video post. Add a description that gets people curious about your presentation.

Click Go Live.

That’s it. You’re live!

You can also share your screen as you would normally in Zoom, by clicking Share.

 

3. To finish your Live

Simply click End Meeting and your live video will finish. It will upload to Facebook in a minute or two so people can watch the replay.