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Using email lists and tags

Using email lists and tags

Building your email lists is important.  Lists are your owned asset and give you access to your fans and followers.  Social media is just rented ground and if a platform goes down then you have lost all access to your followers.  For more on growing your email list,...
What is a lead magnet?

What is a lead magnet?

If you’re looking to build your audience online then you’ll need to use a lead magnet.  This is where you offer something of value for free in return for people’s contact details, usually name and email address.  It’s called a lead magnet...
How to promote your lead magnet

How to promote your lead magnet

Building a list of subscribers is an important part of your business growth activities.  Whether you’re using email marketing or Facebook Messenger marketing, you will nurture these subscribers, providing them with regular content which hopefully will lead to...

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