Nov 21, 2024 | Email marketing
When it comes to building a loyal email audience, there are a few things that are sure to irritate your subscribers. Even if subscribers have been supporters, one annoying email can turn them off very quickly. Think of these tips as a “what not to do”...
Aug 14, 2024 | Email marketing
November has arrived, bringing the final push towards Black Friday. It’s time to fine tune your email marketing strategies and ensure everything is in place for the busiest shopping event of the year This month you are making last minute adjustments and...
Jul 4, 2024 | Email marketing
Summer’s here, and while it might seem like everyone is off on holiday, spending time with their kids, or just off their phones and soaking up the sun, it’s actually a fantastic time to connect with your customers. You might be wondering what to send out to...
Jun 13, 2024 | Email marketing
I’ve seen the look on people’s faces when I suggest sending more emails. Horror, alarm, shock! In this article, I’m diving into a topic that often sparks a bit of debate: sending more marketing emails. Yep, you heard it right. While some people might cringe at the...
Jun 3, 2024 | Email marketing
Have you ever opened a marketing email, only to find an endless scroll awaiting you? Or, on the flip side, received something so brief it left you wondering what was the point of it? In this digital age, when attention is everything, email length is more crucial than...
Jan 16, 2024 | Email marketing
If you use email marketing you’ll want to sit up and take notice of the latest changes from Gmail and Yahoo starting February 2024. These giants have rolled out new sender requirements that could seriously affect your email campaigns. Whilst these changes...